3 credit course. Offered Spring. The main objective of this course is to allow each student to develop the necessary data analysis skills needed for analyzing and interpreting sensory and consumer data.
3 credit course. Offered Fall. This course aims to allow each student to develop and apply the fundamental dimensions and value of consumer insights to product development objectives; implement key qualitative, quantitative, and hybrid approaches for consumer insights; recognize, identify, and apply key consumer biases, and examine trade-offs in research and consumer behavior.
Course Availability
If you're ready to see when your courses will be offered, visit our public LionPATH course search to start planning ahead.
Course Availability
If you're ready to see when your courses will be offered, visit our public LionPATH course search to start planning ahead.