Tinamarie Illar

Tinamarie Illar

  • Assistant Director of Marketing Strategy
229B Ag Administration Bldg
University Park, PA 16802

Tinamarie (Tina) Illar is assistant director of marketing strategy for the Penn State College of Agricultural Sciences, where her work helps to advance key objectives of undergraduate education, alumni relations, development, graduate education, and Berkey Creamery. Tina works directly with personnel in these divisions to build, execute, and assess critical marketing and communications strategies. Skills and areas of influence include strategic planning, change management, market research, and project management. 

Tina's career at Penn State spans positions including manager of Marketing for Auxiliary and Business Services, acting director of Document Services, director of Administration and Internal Communications for Outreach and Online Education, and marketing strategist for the military channel of World Campus. Tina also owned her own consulting and marketing firm for seven years with clients in higher education, manufacturing, and pharma.

Tina earned her B.A. in Advertising from Penn State in 1994.