Marketing Unit Dashboard

Projects

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Active Projects by Department or Unit

Department or Unit Project Name Owner Description Percent Complete
College-Other Multicultural Affairs Hallway Prints - 2024 Tina Illar Design and production of 4-8 prints for public-facing space leading to the Office of Multicultural Affairs 77.12

Department or Unit Project Name Owner Description Percent Complete
Creamery Cow to Customer Video Prep Project Lauren Hassinger Pre-planning and development of RFP to identify and select a vendor to remake the Creamery's Cow to Cone video. 96.64
Creamery Creamery Big Ten Pennants Lauren Hassinger Big Ten Pennants needed for FOUR new schools added to the Big 10 to hang at the Berkey Creamery. 9.52
Creamery Creamery Coffee Digital GIF 2024 Lauren Hassinger Digital Board GIF design needed for Creamery coffee to be displayed at Creamery store. 31.77
Creamery Creamery Freezer Wrap - Hazelton Campus Lauren Hassinger Resize needed to the Creamery's H&FS marketing ice cream skin for a new freezer at Penn State Hazelton campus. 10.0
Creamery Creamery Tailgate Homegate Design Suite 2024 Lauren Hassinger Digital Design Suite needed to promote Homegate/Tailgate season. Refer to Design Details for layout of needs for this specific project. 15.29
Creamery Creamery football season Digital Signage 2024 Lauren Hassinger Creamery digital signage needed for large athletic events/seasons on campus (i.e. football season) that welcomes fans via E wall and vertical/horizontal signage at the store. 15.29
Creamery Ice Cream Cookie Sandwich Campaign 2024 2025 Lauren Hassinger New Ice cream cookie sandwich campaign needed with Digital Design Suite for each month to promote monthly flavor. 17.65
Creamery New Monster Mash Design Suite Lauren Hassinger New Digital Design Suite needed for Monster Mash flavor release in fall 2024. 15.29
Creamery RUSH- Brand Survey Mockups Lauren Hassinger Creamery brand survey mockups needed to use in qualtrics survey. 80.0

Department or Unit Project Name Owner Description Percent Complete
Department, Ecosystem Science and Management Woodcock Trail Signage Update 2022 Lauren Hassinger Updated outdoor signage promoting the components of American woodcock habitat, life cycle and migration activities to hikers. 49.49

Department or Unit Project Name Owner Description Percent Complete
Development Development Scholarship Awards Program 2024 Lauren Hassinger Event program needed for the Development Scholarship and Awards Celebration 2024. Bios and additional program agenda to be provided by development closer to event. 21.65
Development Development Scholarship Banquet - Save the Date 2024 Lauren Hassinger Development Scholarship Celebration "theme" and design needed for 48.24
Development Development Scholarship Celebration Flyer 2024 Lauren Hassinger Development Scholarship Celebration Flyer needed for 2024 using the design and tagline that is used on save the date and cvent banner. 37.11
Development Development Scholarship Event Video Project 2024 Lauren Hassinger Project to manage Video partnership with WPSU 36.26
Development Development Thank You Note- Dean Ott 2024 Lauren Hassinger Revise current THANK YOU note with updated Dean note and new signature for new dean. Development to provide updated copy. 92.86

Department or Unit Project Name Owner Description Percent Complete
Research CARAT Climate-Smart Ag icons - 2024 Tina Illar Graphics to use with CARAT word-mark on various applications in order to identify a specific track/theme/category of the project. 98.15
Research Research APD Entry Sign - 2024 Tina Illar Sign to introduce the college building exhibit. 2.06
Research Research APD Main Banner - 2024 Tina Illar Banner for multi-year use as to identify the Research exhibit at large. 25.77
Research Research APD Station Signs - 2024 Tina Illar Series of 11x17 signs to identify stations at the Research APD exhibit. 14.07

Department or Unit Project Name Owner Description Percent Complete
Undergraduate Education Agricultural and Biorenewable Systems Management Flyer - 2024 Patrick Campbell Flyer used for prospect engagement 18.56
Undergraduate Education Interest Area Tabletop Banners - 2024 Tina Illar Tabletop banner design and production for each of the college's five interest areas for undergraduate recruitment. 23.81
Undergraduate Education Revisions 4-H rack card - 2024 Patrick Campbell The 4-H rack card is used at events to show how 4-H activities might map to Ag majors/minors. Revisions and a reprint are needed by OUE. 81.45
Undergraduate Education Undergrad Ed Backdrops - 2024 Tina Illar Design and production of 8' backdrops for varied use by OUE, including at recruitment visits, Career Day, Ag Admin lobby activities, receptions, TBD checkout by departments, etc. 19.7
Undergraduate Education Veterinary and Biomedical Sciences Web Content - 2024 Tina Illar Revised web content for major landing page. 91.25

Active Projects by Extension Program Team

Extension Program Team Project Name Owner Description Percent Complete
4-H: Science A0608B PA 4-H Horsemanship Skills Evaluation Sheet Reprint 2024 Andrea Rice Reprint and warehouse 200 copies. 86.11

Extension Program Team Project Name Owner Description Percent Complete
Agronomy & Natural Resources: All Program Teams EE0352 Spotted Lanternfly Children's Headband - Reprint APRIL 2023 Emily Reid Reprint of SLF headbands 75.0
Agronomy & Natural Resources: All Program Teams Extension Social Media Branding - ACAP/CACAT Myrannda Kleckner This project is for the assets needed on the Ag Conservation and Assistance Program LinkedIn and Instagram pages. For LinkedIn, (1) 1584 x 396 header image and a 2,600 character bio is needed. For Instagram, a 150 character bio is needed. 97.65
Agronomy & Natural Resources: All Program Teams SLF Scraper Card Reprint-2024 Crystal Henry Reprint of the SLF Scraper Card, MISC037, Quantity of 5,000. 8.33
Agronomy & Natural Resources: All Program Teams Spotted Lanternfly Management Guide-Revision 2024 Crystal Henry Revision of the SLF Management Guide. 96.97

Extension Program Team Project Name Owner Description Percent Complete
Agronomy & Natural Resources: Farm Safety AGRS-123-Safety and Health Management Planning for General Farm and Ranch Operations-Insert-2024 Crystal Henry this project is to create an insert to go inside the remaining stock of AGRS 123 currently in the warehouse. 31.77
Agronomy & Natural Resources: Farm Safety Safety and Health Management Planning - Paid Social Ads - 2024 Emily Reid Safety and Health Management Planning for General Farmers and Ranchers Meta Ads to start July 1 54.12
Agronomy & Natural Resources: Farm Safety Safety and Health Management Planning - Rack Card - 2024 Emily Reid AGRS-123 rack card to promote the sale of the publication. 41.24

Extension Program Team Project Name Owner Description Percent Complete
Agronomy & Natural Resources: Field & Forage Crops Agronomic Pesticide Update: Product Asset Package-2023 Crystal Henry Asset Package for Agronomic Pesticide Updates. 64.75
Agronomy & Natural Resources: Field & Forage Crops Farming for Success-Flyer Update-2024 Emily Reid Update the 2023 Flyer with the 2024 information for Farming for Success 69.05
Agronomy & Natural Resources: Field & Forage Crops Field Crop News - June 20 2024 Emily Reid Weekly newsletter 34.62
Agronomy & Natural Resources: Field & Forage Crops Guess the Pest - APD Activity - 2024 Emily Reid "Guess the Pest" activity to be used at APD. 4x6 inch or 5x7 inch cards SharePoint:https://pennstateoffice365.sharepoint.com/sites/FFCTeam/Shared%20Documents/Forms/AllItems.aspx?csf=1&web=1&e=f2IyT7&clickparams=eyAiWC1BcHBOYW1lIiA6ICJNaWNyb3NvZnQgT3V0bG9vayIsICJYLUFwcFZlcnNpb24iIDogIjE2LjAuMTc0MjUuMjAyMzYiLCAiT1MiIDogIldpbmRvd3MiIH0%3D&CID=2b022fa1%2Dc0f2%2D5000%2Dac50%2D62149e50672c&cidOR=SPO&FolderCTID=0x012000C2667353179F0A4A958D721FEC326572&id=%2Fsites%2FFFCTeam%2FShared%20Documents%2FIPM%2FGuess%20the%20pest%20for%20APD&viewid=2adc7cb6%2D0f6d%2D4d6d%2D9b81%2D68817148991d 22.85
Agronomy & Natural Resources: Field & Forage Crops Manure Management Workshop - Paid Social Ads - 2024 Emily Reid Meta ads to promote event. Event date: July 24 Reg deadline: July 22 95.29

Extension Program Team Project Name Owner Description Percent Complete
Agronomy & Natural Resources: Forestry and Wildlife EE0861 - Invasive and Competing Plants Rack Card-Reprint 2024 Crystal Henry Reprint of the InInvasive and Competing Plants Rack Card. 700 Qty. 97.22
Agronomy & Natural Resources: Forestry and Wildlife Forest Landowner Conference Sponsor - Paid Social Ads - 2025 Emily Reid Paid social ads to promote the sponsorship opportunities for the 2025 conference on 3/7/2025. Registration deadline for sponsors is 1/1/2024. 98.35
Agronomy & Natural Resources: Forestry and Wildlife Forest Landowner Conference Sponsor-Press Release-2025 Emily Reid News story to promote sponsors and exhibitors at the March 7, 2025 conference. 78.57
Agronomy & Natural Resources: Forestry and Wildlife Hardwood Lumber Grading Short Course - Press Release - 2024 Emily Reid Update the previous release with new information. 3.57
Agronomy & Natural Resources: Forestry and Wildlife Hardwood lumber Grading Short Course - Paid Social Ads - 2024 Emily Reid Update to 2023 Meta ads to promote the workshop. 17.64
Agronomy & Natural Resources: Forestry and Wildlife Woodland Stewardship: Guided Engagement Course - Paid Social - 2024 Emily Reid Reuse 2023 creative to promote the course. 90.59
Agronomy & Natural Resources: Forestry and Wildlife Woodland Stewardship: Guided Engagement with Your Land - Invite Emails Emily Reid Invite emails in Marketing Cloud. First send date July 2 34.62
Agronomy & Natural Resources: Forestry and Wildlife Woodland Stewardship: Guided Engagement with Your Land - Press Release - 2024 Emily Reid Press release to promote the upcoming educator-guided course. 78.57

Extension Program Team Project Name Owner Description Percent Complete
Agronomy & Natural Resources: Master Watershed Steward Master Watershed Display Floor Banner - Reprint - 2024 Emily Reid Reprint team floor banners - EE0566 Need quotes to determine how many the team would like to purchase. 97.22
Agronomy & Natural Resources: Master Watershed Steward Master Watershed Steward - Volunteer Highlight - Cindy Pizziketti - January 2024 Emily Reid York County: MWS Cindy Pizziketti. Coordinator Jodi Sulpizio - jrb143@psu.edu 81.36
Agronomy & Natural Resources: Master Watershed Steward Master Watershed Stewards - Volunteer Highlight - Don Horn - Press Release - 2023 Emily Reid MWS volunteer highlight story to promote the MWS Program. 81.36
Agronomy & Natural Resources: Master Watershed Steward Rain Barrel Workshop - Press Release - MAR 2024 Emily Reid Press release to promote the upcoming event. 80.36
Agronomy & Natural Resources: Master Watershed Steward Volunteer Highlight - Carol Armstrong - March 2024 Emily Reid Chester/Delaware: MWS Carol Armstrong. Contact coordinator Meagan Hopkins-Doerr, mxh1135@psu.edu 77.97
Agronomy & Natural Resources: Master Watershed Steward Volunteer Highlight - Katie Stanley - July 2024 Emily Reid Allegheny: MWS Katie Stanley, Contact coordinator Laurie Maglietta llm5621@psu.edu 5.08
Agronomy & Natural Resources: Master Watershed Steward Volunteer Highlight - Marcus Ferreira - June 2024 Emily Reid Philadelphia: MWS Marcus Ferreira. Contact coordinator Beth Yount bay5094@psu.edu 88.14
Agronomy & Natural Resources: Master Watershed Steward Volunteer Highlight - Rich Troscianecki - May 2024 Emily Reid Lackawanna/Luzerne MWS Rich Troscianecki. Contact coordinator Cathy Tombasco crt136@psu.edu 77.97
Agronomy & Natural Resources: Master Watershed Steward Volunteer Highlight - Robert Pace - April 2024 Emily Reid Volunteer highlight press release. 100.0
Agronomy & Natural Resources: Master Watershed Steward Volunteer Highlights - Art Gover - December 2023 Emily Reid PA Wilds: MWS Art Gover. Contact coordinator Travis Wingard, tww5160@psu.edu. This one is timely because Art just won an award. 81.36

Extension Program Team Project Name Owner Description Percent Complete
Agronomy & Natural Resources: Pesticide Education CAT 15 MANUAL, Ch 4: Mouse and Rat Management (2024) Laurie Jones Use for new or revised publications or educational materials that are being outsourced to a freelancer. 3.64
Agronomy & Natural Resources: Pesticide Education Cat 07 Manual Assembled Laurie Jones Combined chapters for new Category 7 manual 37.98
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Ch 10: Structural Pests and Control - Stinging Insects (2023) Laurie Jones Chapter 10 for the new Category 11 Manual 0.0
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Ch 1: IPM Program (2023) Laurie Jones Chapter 1 for the new Category 11 Manual 67.23
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Ch 2: Health and Other Risks Associated with Structural and Vertebrate Pests (2023) Laurie Jones Chapter 2 for the new Category 11 Manual 67.23
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Ch 3: Insects and Their Relatives (2023) Laurie Jones Chapter 3 for the new Category 11 Manual 67.23
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Ch 4: Structural Pests and Control - Ants (2023) Laurie Jones Chapter 4 for the new Category 11 Manual 24.6
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Ch 5: Structural Pests and Control - Blood-feeding Pests (2023) Laurie Jones Chapter 5 for the new Category 11 Manual 22.83
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Ch 6: Structural Pests and Control - Cockroaches (2023) Laurie Jones Chapter 6 for the new Category 11 Manual 22.82
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Ch 7: Structural Pests and Control - Flies (2023) Laurie Jones Chapter 7 for the new Category 11 Manual 22.82
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Ch 8: Structural Pests and Control - Occasional, Nuisance, or Incidental Pests and Spiders (2023) Laurie Jones Chapter 8 for the new Category 11 Manual 30.81
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Ch 9: Structural Pests and Control - Pantry (Stored Product) and Fabric Pests (2023) Laurie Jones Chapter 9 for the new Category 11 Manual 20.85
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Chapter 11: Equipment (2024) Laurie Jones Chapter 11 of Category 11 Manual 0.0
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Chapter 13: Food Handling and Sensitive Sites (2024) Laurie Jones Chapter 13 of Category 11 Manual: Food Handling and Sensitive Sites 0.0
Agronomy & Natural Resources: Pesticide Education Cat 11 MANUAL, Chapter 14: Rodents (2024) Laurie Jones Use for new or revised publications or educational materials that are being outsourced to a freelancer. 0.0
Agronomy & Natural Resources: Pesticide Education Cat 15 MANUAL, Ch 1: IPM 2024 Laurie Jones Use for new or revised publications or educational materials that are being outsourced to a freelancer. 0.8
Agronomy & Natural Resources: Pesticide Education Cat 15 MANUAL, Ch 2: Diseases 2024 Laurie Jones Use for new or revised publications or educational materials that are being outsourced to a freelancer. 0.09
Agronomy & Natural Resources: Pesticide Education Cat 15 MANUAL, Ch 5: Wildlife (2023) Laurie Jones Use for new or revised publications or educational materials that are being outsourced to a freelancer. 56.57
Agronomy & Natural Resources: Pesticide Education Cat 15 MANUAL, Ch 6: Birds (2023) Laurie Jones Chapter 6 of the Cat 15 manual 54.44
Agronomy & Natural Resources: Pesticide Education Cat 15 MANUAL, Ch 7: Public Relations Laurie Jones Chapter 7: Public Relations of the Cat 15 MANUAL, 22.82
Agronomy & Natural Resources: Pesticide Education Cat 15 MANUAL, Ch 8: Relevant Laws and Regulations Laurie Jones Use for new or revised publications or educational materials that are being outsourced to a freelancer. 4.35
Agronomy & Natural Resources: Pesticide Education Pennsylvania Pesticide Applicator Certification Core Manual-AGRS106-Reprint 2024 Crystal Henry Reprint the Pennsylvania Pesticide Applicator Certification Core Manual-AGRS106 77.78

Extension Program Team Project Name Owner Description Percent Complete
Agronomy & Natural Resources: Urban Forestry Woodland Health Practices Field Guide - Press Release - 2023 Emily Reid The team has requested a story they could post on our website and include in the Forestry and Urban Forestry e-newsletters and send out via Meltwater. 45.76

Extension Program Team Project Name Owner Description Percent Complete
Agronomy & Natural Resources: Water Quality and Quantity Ag 101 Online Course-Marketing Webpage-2024 Crystal Henry Creation of an Ag 101 Marketing webpage to market the bulk pricing available for this course towards organization audiences. 57.78
Agronomy & Natural Resources: Water Quality and Quantity CACAT Ag Conservation Passport Stop Yard Sign 2024 Jesse Bussard Yard signs to designate stops on an ag conservation-themed passport activity 96.9
Agronomy & Natural Resources: Water Quality and Quantity PA Stream Map-Digital Ads-2024 Crystal Henry Revision of Digital ads from 2022 to run in FY 25 for the PA Stream Map, on sale thru 12/31/24. 78.82
Agronomy & Natural Resources: Water Quality and Quantity Rain Garden Plant Fact Sheet: Virginia Bluebells-2024 Crystal Henry New fact sheet for the Rain Garden Plant Series: Virginia Bluebells 31.31
Agronomy & Natural Resources: Water Quality and Quantity Rain Garden Plant Fact Sheets: Clustered Mountain Mint-2024 Crystal Henry Rain Garden Plant Fact Sheets: Clustered Mountain Mint-2024 31.31
Agronomy & Natural Resources: Water Quality and Quantity Safe to Drink Tabletop Sign - APD - 2024 Emily Reid Retractable tabletop sign that can be used on the table at APD. 68.04
Agronomy & Natural Resources: Water Quality and Quantity Septic System Survey Flyer - APD - 2024 Emily Reid Resize the existing print ad to flyer size to promote the survey at APD. https://pennstate.my.workfront.com/project/65ba7a40001d141eced88ee541b174ad/overview (promoting actual survey and not qualifying survey) 41.24
Agronomy & Natural Resources: Water Quality and Quantity Twilight Pond Walk - Press Release - 2024 Emily Reid Update existing press release with 2024 event information. 80.36
Agronomy & Natural Resources: Water Quality and Quantity Watershed Winds - June 2024 Emily Reid Use for marketing generated Extension newsletters. 46.15
Agronomy & Natural Resources: Water Quality and Quantity Wellhead & Pond Tour Signs - APD - 2024 Emily Reid One sign for where the groups will meet (yard sign) for the Wellhead tour Two wall/hanging signs that can be updated with date/time - "Join us at the next wellhead tour" and "Pond Tour Meets at the Info Desk" with space to update dates/times each year 25.77

Extension Program Team Project Name Owner Description Percent Complete
Animal Systems: All Program Teams AniSys Lead Gen 2024 Poster Courtney Beitz design and print posters to aid in in-person lead generation for the animal systems unit 26.81

Extension Program Team Project Name Owner Description Percent Complete
Animal Systems: Dairy Dairy Housing Options 2024 - Press Release (review only) Courtney Beitz review the pre-written press release and distribute 73.21
Animal Systems: Dairy Dairy Team Rack Card-2024 Hillary Clark This is a request for a reprint of the Dairy Team Rack Card. 250 copies of this rack card will need printed and placed in the warehouse for order. 97.22
Animal Systems: Dairy Youth Dairy and Livestock Days Asset Package -2023 Hillary Clark This is the asset package project for the Youth Dairy and Livestock Days program. This package will consist of the creation of print, digital and direct mail ads to support the program. 24.6

Extension Program Team Project Name Owner Description Percent Complete
Animal Systems: Equine Equine Pasture Walk Del Val Uni - 2024 Meta Ad Courtney Beitz design and run a meta ad for the upcoming equine pasture walk 69.41
Animal Systems: Equine Equine Pasture Walk Del Val Uni - 2024 Press Release Courtney Beitz write and distribute a press release about the upcoming Equine Pasture Walk at Del Val Uni 57.14
Animal Systems: Equine FEPM Berk County Extension Office 2024 Press Release Courtney Beitz write and distribute a press release for the Fundamentals of Equine Pasture Management Berk County Extension Office event 3.57
Animal Systems: Equine Healing through Horses: Using Horses in Therapeutic Settings Webinar 2024 - Press Release Courtney Beitz write and distribute a press release about the upcoming webinar Healing Through Horses: Using Horses in Therapeutic Settings 3.57

Extension Program Team Project Name Owner Description Percent Complete
Animal Systems: Livestock Beef Cattle Short Course 2024 Meta Ad Courtney Beitz create and run a Meta digital ad promoting the 2024 Beef Cattle Short Course 15.29
Animal Systems: Livestock Beef Cattle Short Course 2024 Press Release Courtney Beitz write and distribute a press release promoting the 2024 Beef Cattle Short Course event 3.57
Animal Systems: Livestock Canine Audience Acquisition - 2024 Meta Ad Courtney Beitz create and run an audience acquisition ad for the Canine team as part of the Animal Systems Audience Acquisition campaign 10.59
Animal Systems: Livestock Pork 101 Scholarship Opportunity 2024 Press Release Courtney Beitz create and distribute a press release promoting the 2024 Pork 101 Scholarship opportunity 3.57
Animal Systems: Livestock Sheep Management and Production Online Course - 2024 Meta Ad Courtney Beitz we need to create and run a meta ad promoting the Sheep Management and Production Online Course 14.12
Animal Systems: Livestock Sheep Management and Production Online Course 2024 - Press Release Courtney Beitz write and distribute a press release about the Sheep Management and Production Online Course 3.57
Animal Systems: Livestock Swine Survey Email Courtney Beitz create and send email promoting the swine survey 26.92

Extension Program Team Project Name Owner Description Percent Complete
Animal Systems: Poultry Poultry Social Media Announcement Email Courtney Beitz create & send email to announce new poultry team social accounts to poultry list 26.92

Extension Program Team Project Name Owner Description Percent Complete
Center for Ag Conservation (CACAT) - APD Passport Activity Digital Ads - 2024 Jesse Bussard Social ads to promote the APD Passport activity that can be used by all teams involved. 30.59
Center for Ag Conservation (CACAT)-APD Passport Flyer-2024 Jesse Bussard Flyer to promote the Passport activity at APD which will involve multiple teams from the AGRS Unit. 22.68
Center for Ag Conservation APD CACAT Ag Conservation Passport-2024 Jesse Bussard Create passport style booklet to be punched for Ag Conservation professionals attending Ag Progress Days. 26.81
Center for Ag Conservation CACAT ACAP Program Brochure-2024 Jesse Bussard Design a new trifold program brochure for the Agriculture Conservation Assistance Program. Text and photos for the brochure design are provided in documents. An old version of the brochure is also included for reference, however, note that we are updating the text. Please create something new and fresh, and LESS busy, than the old version. 22.68
Center for Ag Conservation CACAT Agriculture Conservation Assistance Program Logo-2024 Jesse Bussard We need to design a logo to be used for promoting the Ag Conservation Assistance Program (ACAP) on behalf of the State Conservation Commission. We are starting from scratch, so we will want to have some initial design meetings with the creative team. We will need to include input from the SCC, and also give them final approval. 83.33

Extension Program Team Project Name Owner Description Percent Complete
Energy, Business, and Community Vitality: Business, Entrepreneurship and Economic Development Farm Sense Asset Package -2023 Hillary Clark This is the asset package project for the Farm Sense program. This package will consist of the creation of print, digital and direct mail ads to support the program. 54.76
Energy, Business, and Community Vitality: Business, Entrepreneurship and Economic Development Farm Sense Asset Package Press Release Template-2023 Hillary Clark This is a project for 2 press release templates that will act as part of the asset package for the Farm Sense program. Release 1- This should be a template that can be updated with a date, time and location for the workshop offering of the program Release 2- This should be a template that can be updated with a date, time and format details (online course vs. webinar) 83.33
Energy, Business, and Community Vitality: Business, Entrepreneurship and Economic Development Farm Succession Rack Card - 2024 Hillary Clark This project is for the creation of a rack card encompassing all of the farm transition and succession products offered by the Extension business team. the rack card will target farm owners, family farms, and farm stores/businesses. 500 copies of this rack card will be printed and shipped to the team. The team plans to hand this out at an event in early june 97.25

Extension Program Team Project Name Owner Description Percent Complete
Energy, Business, and Community Vitality: Energy Solar Law Symposium 2024 Press Release Courtney Beitz create and distribute a press release promoting the upcoming Solar Law Symposium webinar 48.21
Energy, Business, and Community Vitality: Energy Solar Law Symposium Webinar 2024 Meta Ad Courtney Beitz create and publish a digital ad on Meta promoting the upcoming Solar Law Symposium webinar 14.12

Extension Program Team Project Name Owner Description Percent Complete
Energy, Business, and Community Vitality: New & Beginning Farmers Agricultural Alternatives Starting or Diversifying an Ag Business Revision-2023 Hillary Clark This project is to revise an outdate ag alternative publication called Starting of Diversifying an Ag Business. 500 copies of this publication will be printed and placed in the warehouse for order both internal and external. 95.96
Energy, Business, and Community Vitality: New & Beginning Farmers Living on a few acres: Food Preservation Meta ad-2024 Hillary Clark This project is for the creation of a paid meta ad to support the Living on a few acres: food preservation webinar in july. The webinar targets beginner producers and homesteaders, as well as interested in home food preservation. 100$ spend will be placed behind this ad to run from the time the project is finished until July 25. the goal of the ad is to gain registrants for the event and the messaging should be written accordingly to target the correct audience 24.71
Energy, Business, and Community Vitality: New & Beginning Farmers NBF Newsletter June 2024 Courtney Beitz create and send the june 2024 new and beginning farmer newsletter 80.77
Energy, Business, and Community Vitality: New & Beginning Farmers New & Beginning Farmer Rack Card Reprint-2024 Hillary Clark This project is a reprint request for 500 copies of the new and beginning farmer rack card.EE0952 This rack card will be handed out at ag progress days. The remainder of these copies will be left in the warehouse for order at a later date 100.0
Energy, Business, and Community Vitality: New & Beginning Farmers Starting and Improving Farms Conference 2024 Digital Ads Courtney Beitz revise the 2023 digital ads and run for the 2024 Starting and Improving Farms Conference 12.94

Extension Program Team Project Name Owner Description Percent Complete
Extension - All Units Donation content block and CTA for website Kate Oyler We are looking to put a block of content with a CTA to donate/give to Penn State Extension on the website. This is to drive alternate revenue, and the block will display at the bottom of our articles, news, and other product pages. (It will likely replace the generic opt-in block currently across the site. See example at the bottom of this page: https://extension.psu.edu/forest-snapshot-may-2024). Examples of what we're looking for can be found in the Working Files > Ideas folder. There are no paid ad components; this is for copy and design for placement only on the website. 53.65
Extension - All Units Eat Healthy Summer Campaign Digital Ads - 2024 Megan Homan Create Meta slideshow ads, Reddit copy, and Paid Search copy to promote the 15% off online course summer campaign. 53.53
Extension - All Units Grow Summer Campaign Digital Ads - 2024 Megan Homan Create Meta slideshow ads, Reddit copy, and Paid Search copy to promote the 15% off online course summer campaign. 55.29
Extension - All Units Raise Summer Campaign Digital Ads - 2024 Megan Homan Create Meta slideshow ads, Reddit copy, and Paid Search copy to promote the 15% off online course summer campaign. 53.53
Extension - All Units Sell Summer Campaign Digital Ads - 2024 Megan Homan Create Meta slideshow ads, Reddit copy, and Paid Search copy to promote the 15% off online course summer campaign. 55.29
Extension - All Units Summer Campaign Marketing Landing Page - 2024 Megan Homan Design a landing page for our Summer online course campaign. The landing page will provide information about the online courses and the promotion, and will click through to the course lists for the online courses. The four campaigns we are running under this umbrella (grow, raise, sell, eat healthy) will be featured on the landing page. 45.16

Extension Program Team Project Name Owner Description Percent Complete
Food, Families, and Communities: Family Well-Being FWB June newsletter - 2024 Joslyn Neiderer FWB June Newsletter 96.15
Food, Families, and Communities: Family Well-Being Recovery Capital Flyer Revision - 2024 Joslyn Neiderer Revision for the Recovery Capital Flyer which will be reprinted after we are able to print-on-demand again to stock the warehouse. There is also a PDF download connected to an article that will need to be updated with this revised copy. 60.82
Food, Families, and Communities: Family Well-Being Smart Choice Smart Use Health Insurance: Farmers and Small Businesses Flyer - 2024 Joslyn Neiderer A flyer targeted at Farmers and Small Businesses. This will be printed for APD after July 1 in a separate request. 98.81

Extension Program Team Project Name Owner Description Percent Complete
Food, Families, and Communities: Health and Wellness Avocado Greek Yogurt Ranch Dip– Let's Cook–Recipe Template–2024 Joslyn Neiderer This recipe needs to go into the updated recipe template and branded for Let's Cook (6273). This recipe will be put printed and put into the warehouse after we are able to print POD items again. 51.91
Food, Families, and Communities: Health and Wellness Build Your Bones Digital Ad - 2024 Joslyn Neiderer Digital ad for the new Build Your Bones. 4.7
Food, Families, and Communities: Health and Wellness Build Your Bones Press Release - 2024 Joslyn Neiderer A story to promote a new course, Build Your Bones, that is targeted to those with osteoporosis. 78.57
Food, Families, and Communities: Health and Wellness Build Your Bones Promotional Flyer - 2024 Joslyn Neiderer A flyer to prompt the new course, Build Your Bones. 24.74
Food, Families, and Communities: Health and Wellness EE0606/Health and Wellness Rack Card Reprint - 2024 Joslyn Neiderer Straight reprint of EE0606 Health and Wellness Rack Card to stock in the warehouse. 11.11
Food, Families, and Communities: Health and Wellness Everybody Walk Across PA Flyer Revision Fall - FOR ADP 2024 Joslyn Neiderer Updated Everybody Walk Across Pennsylvania Flyer Revision for Fall 2024 for ADP 2024. 76.31
Food, Families, and Communities: Health and Wellness Health and Wellness Newsletter July - 2024 Joslyn Neiderer Health and Wellness and Newsletter July 2024 42.31
Food, Families, and Communities: Health and Wellness LIFT Asset Package-2023 Susan Lechtanski Asset package for LIFT both 8-weeks and 12-week programs. 98.57
Food, Families, and Communities: Health and Wellness Nutrition Links newsletter issue #16 - 2024 Joslyn Neiderer This is an adjusted template for the NL newsletter that is put together by the TMC and reviewed by Andrea McCool 53.13
Food, Families, and Communities: Health and Wellness Skillet Sweet Potatoes Recipe - General - Recipe Template - 2024 Joslyn Neiderer Skillet Sweet Potatoes Recipe for use during a cooking demo for APD a number of these prints will be distributed to folks at the event. This item will not be warehoused at this time. 92.04
Food, Families, and Communities: Health and Wellness Vegetable Dip - Let's Cook - Recipe Template - 2024 Joslyn Neiderer Please place this recipe in the recipe template. At this time this item will not be printed and shipped the warehouse but will be printed as a POD item in the future. 97.47
Food, Families, and Communities: Health and Wellness Whole Wheat Pasta with Lemon Kale Chicken - General - Food Family and Health Recipe Template - 2022 Joslyn Neiderer This recipe needs to be put into the updated general Food Family and Health recipe template. 97.22
Food, Families, and Communities: Health and Wellness Winter Fruit Salad - General Template - FFH Recipe Card Conversion – 2022 Joslyn Neiderer A recipe needing placed in the new FFH Recipe template (6273). This recipe will have the general template. 98.46

Extension Program Team Project Name Owner Description Percent Complete
Food, Families, and Communities: Industrial Food Safety EE0150 - Good Sanitary Practices - English (2024) Susan Lechtanski EE0150 - revise Penn State and Extension branding Posters should be available for printable download 88.89
Food, Families, and Communities: Industrial Food Safety EE0150S - Good Sanitary Practices - Spanish (2024) Susan Lechtanski EE0150 S - revise Penn State and Extension branding Posters should be available for printable download 88.89

Extension Program Team Project Name Owner Description Percent Complete
Food, Families, and Communities: Retail, Food Service, & Consumer Food Safety AGRS-112 Title: Cuts of Venison Poster Susan Lechtanski Revision to AGRS-112 - Cuts of venison poster Remove the white outline around the deer 95.96
Food, Families, and Communities: Retail, Food Service, & Consumer Food Safety APD Family Room Presentation Signs - 2024 Joslyn Neiderer Posters to be placed on an easel near the Family Rom food demo area, plus the 2 display boards outside the building APD. A total of 3 posters the one summary schedule this year for APD. 14.43
Food, Families, and Communities: Retail, Food Service, & Consumer Food Safety EE0969 Home Food Preservation Newsletter Flyer Reprint - 2024 Joslyn Neiderer Straight reprint of EE0969 Home Food Preservation Newsletter Flyer to stock the warehouse. 52.78
Food, Families, and Communities: Retail, Food Service, & Consumer Food Safety Food Safety Training for Food Handlers Email Journey - 2023 Joslyn Neiderer Email Journey that should go to anyone who completes the Food Safety Manager Certification Prep Course, attends a Servsafe workshop, attends TAP. This email wall serve to advertise the online course, Virtual Food Safety Training for Food Handlers, as a way to 'train their team." This email would automatically send to anyone who fulfills this criteria going forward. 3.4
Food, Families, and Communities: Retail, Food Service, & Consumer Food Safety Home Food Preservation: Freezing Online Course Email Journey - 2023 Joslyn Neiderer Home Food Preservation: Online Courses Email Journey that will automatically send as a follow email to to anyone who takes an Home Food Preservation Webinar or Workshop. 0.38
Food, Families, and Communities: Retail, Food Service, & Consumer Food Safety Let's Preserve Fact Sheets in Spanish Press Release - 2024 Joslyn Neiderer A story about the translation of the Let's Preserve Fact Sheets into Spanish for the use of the general public. 3.57
Food, Families, and Communities: Retail, Food Service, & Consumer Food Safety Let's Preserve June Newsletter - 2024 Joslyn Neiderer Let's Preserve June 2024 Newsletter 96.15
Food, Families, and Communities: Retail, Food Service, & Consumer Food Safety Let's Preserve Newsletter July - 2024 Joslyn Neiderer July 2024 edition of the Let's Preserve Newsletter 88.46
Food, Families, and Communities: Retail, Food Service, & Consumer Food Safety Let's Preserve Print Newsletter July/August - 2024 Joslyn Neiderer The Let's Preserve Print Newsletter for July/Aug 2024. 0.82
Food, Families, and Communities: Retail, Food Service, & Consumer Food Safety Perserving Food at Home EE0700 RC Revision- 2024 Joslyn Neiderer Revision to EE0700 rack card to update the code on the card PRESERVE-5 to expire June 1, 2026 and reprint to stock the warehouse. 74.56

Extension Program Team Project Name Owner Description Percent Complete
Food, Families, and Communities: Vector-Borne Disease EE0971 Protect Your Home: Pollinator-conscious Mosquito Management reprint-2024 Hillary Clark This project is to reprint 2000 copies of the protect your home: pollinator-conscious mosquito management publication, which teaches pa residents how to correctly manage mosquito populations without harming pollinator populations. The publication is to be placed in the warehouse for order both internal and external. This publication should not be printed until after 7/1 due to printing budget restrictions. 11.11

Extension Program Team Project Name Owner Description Percent Complete
Horticulture: Grape and Enology Clean Plant Video Series News Story - 2022 Colleen Heckard News story to announce the video series "Clean Plant Videos", a series under the umbrella of "Answers from the Vineyard" 91.07
Horticulture: Grape and Enology Grape and Enology Newsletter - July/August 2024 Colleen Heckard Bi-monthly newsletter for the Grape Team 5.77

Extension Program Team Project Name Owner Description Percent Complete
Horticulture: Green Industry Landscape Pest Walks Press Release Updated 2024 Colleen Heckard Updated Press Release to announce the 2024 Landscape Pest Walks. 2023 PR is in documents folder. https://extension.psu.edu/landscape-pest-walk 50.0
Horticulture: Green Industry Landscaping Field Day Press Release Updated 2024 Colleen Heckard Press Release to announce the 2024 Landscaping Field Day (name changes from year to year, T and O Field Day is the other name) https://extension.psu.edu/landscaping-field-day https://extension.psu.edu/turf-and-ornamentals-field-day 50.0
Horticulture: Green Industry PA Invansive Species Digital Ads 2024 Colleen Heckard Digital Ads to promote the popular PA Invasive Species Webinar Series 27.06
Horticulture: Green Industry Turf and Ornamentals Conference Asset Package - 2024 Megan Clitherow This is the asset package project for the Turf and Ornamentals Conference. This package will consist of the creation of flyers, a postcard, digital ads, digest email, and PPT slide with QR code to support the conference. Promoted as a package in the winter- so ideally would be nice to have done by October/November 2024 46.43
Horticulture: Green Industry Weed Id Walks Digital Ads 2024 Colleen Heckard Paid Digital Ads to promote the 2024 Weed Id Walks 2 more to be posted: https://extension.psu.edu/weed-identification-walk 45.88
Horticulture: Green Industry Weed Id Walks Press Release 2024 Colleen Heckard Press Release to promote the 2024 Weed Id Walks. https://extension.psu.edu/weed-identification-walk 48.21

Extension Program Team Project Name Owner Description Percent Complete
Horticulture: Master Gardener MG Monthly Newsletter - July 2023 Colleen Heckard Master Gardener monthly newsletter 92.31
Horticulture: Master Gardener Master Gardener Children's Garden Sign - 2024 Megan Clitherow Project to get additional signs printed of existing children's garden sign. Design includes sunflower with sunglasses. 79.29
Horticulture: Master Gardener Master Gardener Demonstration Garden (Flower) Sign - Reprint - 2024 Megan Clitherow Project to get additional signs printed of existing demonstration garden sign. Design includes orange flower and no URL. There is no SKU for this sign, as in the past it was designed and sent directly to the client (not warehoused). This time, we will have these signs printed and warehoused for county coordinators to order as needed. 36.11
Horticulture: Master Gardener Master Gardener Demonstration Garden (Vegetables) Sign - Revision - 2024 Megan Clitherow Project to get additional signs printed of existing demonstration garden sign. Design includes various vegetables, and will need to be revised slightly (omit the word "edible" and the URL). There is no SKU for this sign, as in the past it was designed and sent directly to the client (not warehoused). This time, we will have these signs printed and warehoused for county coordinators to order as needed. 34.29
Horticulture: Master Gardener Master Gardener Herb Garden Sign - 2024 Megan Clitherow Project to get signs printed of herb garden sign. Design to follow other garden signs (using yellow and green colors/layout). Signs will printed and warehoused for county coordinators to order as needed. 41.92
Horticulture: Master Gardener Master Gardener Native Garden Sign - Revision - 2024 Megan Clitherow Project to get additional signs printed of existing native garden sign. Design will need to be revised slightly (change image). There is no SKU for this sign, as in the past it was designed and sent directly to the client (not warehoused). This time, we will have these signs printed and warehoused for county coordinators to order as needed. 34.29
Horticulture: Master Gardener Master Gardener Pollinator Garden Sign - Revision - 2024 Megan Clitherow Project to revise and get additional signs printed of existing pollinator garden sign. Design includes butterfly on orange flower. 47.98
Horticulture: Master Gardener Master Gardener Rain Garden Sign - Revision - 2024 Megan Clitherow Project to get additional signs printed of existing rain garden sign. Design matches the other signs being printed and revised at this time, but the MGs have requested some revisions (new image and omit the URL). There is no SKU for this sign, as in the past it was designed and sent directly to the client (not warehoused). This time, we will have these signs printed and warehoused for county coordinators to order as needed. 20.71
Horticulture: Master Gardener Master Gardener Sensory Garden Sign - Revision - 2024 Megan Clitherow Project to get additional signs printed of existing sensory garden sign. Design includes purple, blue and white flowers. One revision to this sign: omit URL and make that yellow band smaller to match the signs without the URLs. (See document in folder.) 52.47

Extension Program Team Project Name Owner Description Percent Complete
Horticulture: Vegetable, Small Fruit, and Pollinator Beekeeping 102 Scrolling Floor Banners 2024 Colleen Heckard Floor banners promoting Beekeeping 102 https://extension.psu.edu/beekeeping-102 98.45
Horticulture: Vegetable, Small Fruit, and Pollinator Beekeeping 102: Organic Honey Bee Colony Management Email Campaign 2024 Colleen Heckard Email Campaign to promote the new online beekeeping course: Beekeeping 102: Organic Honey Bee Colony Management 2024 set to launch on 5/20. https://extension.psu.edu/beekeeping-102 98.42
Horticulture: Vegetable, Small Fruit, and Pollinator Beekeeping 102: Organic Honey Bee Colony Management Rack Card 2024 Colleen Heckard Rack Card to promote relevant info for the new online course Beekeeping 102: Organic Honey Bee Colony Management. https://extension.psu.edu/beekeeping-102 53.51
Horticulture: Vegetable, Small Fruit, and Pollinator Beekeeping Varroa Mite Resistance Testing Press Release 2024 Colleen Heckard Press Release/News Story to announce the Beekeeping workshop to be held in August. Goal is to fill workshop as there will be photographers/videographers preparing for LRN/OLC course items. 47.32

Extension Program Team Project Name Owner Description Percent Complete
Spotted Lanternfly Cat 11 MANUAL, Chapter 12: Insecticides (2024) Laurie Jones Use for new or revised publications or educational materials that are being outsourced to a freelancer. 0.0

Completed Projects by Department or Unit During the Last 12 Months

Department or Unit Count
Ag Progress Days 4
Ag Sciences Global 10
Alumni 3
College Relations 8
College-Other 17
Creamery 72
Dean's Office 1
Department, Agricultural Economics, Sociology, and Education 19
Department, Agricultural and Biological Engineering 8
Department, Animal Science 14
Department, Ecosystem Science and Management 12
Department, Entomology 13
Department, Food Science 11
Department, Plant Pathology and Environmental Microbiology 6
Department, Plant Science 16
Department, Veterinary and Biomedical Sciences 10
Development 7
Entrepreneurship and Innovation 2
Graduate Education 3
Research 9
Undergraduate Education 41

Completed Projects by Extension Program Team During the Last 12 Months

Extension Program Team Count
4-H: All Program Teams 113
4-H: Positive Youth Development 41
4-H: Science 33
4-H: Volunteer Management & Development 7
Agronomy & Natural Resources: All Program Teams 11
Agronomy & Natural Resources: Farm Safety 6
Agronomy & Natural Resources: Field & Forage Crops 108
Agronomy & Natural Resources: Forestry and Wildlife 44
Agronomy & Natural Resources: Master Watershed Steward 37
Agronomy & Natural Resources: Pesticide Education 30
Agronomy & Natural Resources: Urban Forestry 25
Agronomy & Natural Resources: Water Quality and Quantity 71
Animal Systems: All Program Teams 7
Animal Systems: Dairy 40
Animal Systems: Equine 25
Animal Systems: Farm Animal Welfare 1
Animal Systems: Livestock 53
Animal Systems: Poultry 14
Center for Ag Conservation 29
Energy, Business, and Community Vitality: All Program Teams 3
Energy, Business, and Community Vitality: Business, Entrepreneurship and Economic Development 48
Energy, Business, and Community Vitality: Energy 12
Energy, Business, and Community Vitality: Leadership and Community Vitality 18
Energy, Business, and Community Vitality: New & Beginning Farmers 35
Extension - All Units 46
Extension County Office 1
Food Safety & Quality: All Program Teams 8
Food, Families, and Communities Unit: All Program Teams 1
Food, Families, and Communities: Family Well-Being 63
Food, Families, and Communities: Food Safety Modernization Act 7
Food, Families, and Communities: Health and Wellness 144
Food, Families, and Communities: Industrial Food Safety 21
Food, Families, and Communities: Retail, Food Service, & Consumer Food Safety 61
Food, Families, and Communities: Vector-Borne Disease 23
Food, Family & Health: All Program Teams 17
Horticulture: All Program Teams 1
Horticulture: Grape and Enology 34
Horticulture: Green Industry 65
Horticulture: Master Gardener 41
Horticulture: Mushroom 1
Horticulture: Tree Fruit 12
Horticulture: Vegetable, Small Fruit, and Pollinator 25
Spotted Lanternfly 8