Marketing Strategy

Extension marketing should be designed to reach a targeted audience, in the manner they have chosen to receive it. With Salesforce as our system of record, and advanced technology available, we no longer conduct mass marketing to large or private audiences.

We've heard a lot of questions surrounding the new marketing approach. Here's a summary of the most frequently asked questions.

Salesforce, ListServ, and Cvent: Find out which platform to use for Extension marketing and communications.

The following PowerPoint (.ppt) file contains four brief slides that should be added to all in-person presentations delivered to our customers.